Lim Young-woong Ranks 1st in Trot Singer Brand Reputation for July
Singer Lim Young-woong has secured the top spot in the Trot Singer Brand Reputation rankings for July 2026, showing a significant increase in his brand reputation index compared to the previous month.
[News & Book = Reporter Kang Sun-young] Singer Lim Young-woong took 1st place in the Trot Singer Brand Reputation for July 2026.
The Korea Corporate Reputation Research Institute extracted 51,483,401 pieces of big data regarding trot singer brands from June 26, 2026, to July 26, 2026, to analyze the brand reputation index by measuring consumer participation index, media index, communication index, and community index for trot singer brands.
The brand reputation index is an indicator created through brand big data analysis, discovering that consumers' online habits have a significant impact on brand consumption. Through the trot singer brand reputation analysis, positive and negative evaluations of trot singer brands, media interest, and the volume of consumer interest and communication can be measured. The brand reputation ranking recommendation index was included as a weight in the brand reputation algorithm.
1st place was Lim Young-woong. The Lim Young-woong brand was analyzed with a brand reputation index of 7,717,428, with a participation index of 917,572, media index of 1,738,399, communication index of 3,206,104, and community index of 1,855,353. Compared to the brand reputation index of 5,810,113 in June, it rose by 32.83%.
2nd place, the Kim Yong-bin brand, was analyzed with a brand reputation index of 2,359,656, with a participation index of 182,601, media index of 343,600, communication index of 856,414, and community index of 977,041. Compared to the brand reputation index of 3,864,138 in June, it fell by 38.93%.
3rd place, the Park Ji-hyun brand, was analyzed with a brand reputation index of 2,279,608, with a participation index of 346,242, media index of 650,402, communication index of 672,143, and community index of 610,821. Compared to the brand reputation index of 3,188,331 in June, it fell by 28.50%.
Gu Chang-hwan, director of the Korea Corporate Reputation Research Institute, analyzed, "As a result of the July 2026 trot singer brand reputation analysis, the Lim Young-woong brand recorded 1st place," and added, "While some brand consumption, issue, and diffusion indices decreased, the brand communication index rose, strengthening the connectivity with fans."
Covers K-pop for NEWSNBOOK GLOBAL, and also writes about Culture and K-Variety.
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